DRESSED TO THRILL - Bajaj Auto introduces New Look Pulsars

DRESSED TO THRILL - Bajaj Auto introduces New Look Pulsars

Pulsar 150, 180 and 220 now available in an exciting range of two tone colours

24^th April, 2014: Bajaj Auto has launched Pulsars with an exciting range of two-tone colours. The new range is all set to re-define the sporty & sought-after design of the Pulsar 150, 180 and 220. This new range will now provide Pulsar enthusiasts choice of three striking colours including Pearl Metallic White, Sapphire Blue and Cocktail Wine Red. The new two tone Pulsars will be available at no additional cost.

Commenting on the launch of new range of Pulsars with two-tone colors,
Mr.Sumeet Narang, VP (Marketing), Bajaj Auto said: "The Pulsar is India's No1 Sports bike for more than a decade now. As a market leader in the sports category it’s our endeavor to constantly offer our customers state of the art technology, best in class features & performance and of course great styling. We had earlier introduced vibrant two-tones in the Pulsar 200NS and received an overwhelming response from our customers and hence we have now extended the concept on the entire range of Pulsars. We are confident that the new avatars of Pulsar will appeal to the new age biker, who is seeking a bike that not only offers great technology, but also unparalleled aesthetics."

The success of Pulsar range is an acknowledgement of Bajaj Auto’s commitment to unparalleled design and development.

Tamil Nadu has been registering 42% market share in the sports Motorcycle category for BAJAJ.

Bajaj Launches the All New Discover 125

Bajaj Launches the All New Discover 125

All New bike brings in the “Joy of Riding” in the Mileage Segment.

The all new Discover 125 is set to usher in a new age in commuting. With its great combination of style, power and technology, the Discover 125 is a lot more than just another commuter bike. 

This all new Discover delivers best in class power, pickup and drivability.  Powered by a state of the art DTS-i engine with 4-valve Pentroof combustion chamber it deliversclass beating 11.5 Ps power for an enjoyable exhilarating ride. What really is unique is that it delivers this great ride without compromising on mileage.

The new Discover 125 is strong and sporty with a chiseled-muscular tank. It has a raring to go stance withanaggressive fairing with sharp edged headlamps. The Discover 125M is also equipped with petal disc brake and stylish alloy wheels.It also offers unparalleled comfort through Nitrox suspension.

Commenting on the launch K Srinivas, President - Motorcycle Business, said, “Many consumersare tired of the regular commuter bikes which offer only around 8 Ps Power. They would ideally wish to upgrade to sportier, attractive bikes with superior technology and features. However barriers such as price and mileage deter them to move on to the 125cc segment. The all new Discover 125 offers equivalent mileage of a 100cc and comes with exciting performance and features all at an attractive price. We want the Indian commuter to live life to the fullest and “JiyoDanadan.”

The Discover 125(Drum Version) will be priced at Rs49,450and Disc Version will be priced at Rs 51,484 (both prices ex showroom Tamil Nadu). It will be available in six colours – Electron Blue, Wine Red, Charcoal Magenta, Charcoal Green, Silver Blue, Silver Gold.

Revolutionary features of Discover 125 M include:

·         125 cc 4-Valve Patented TwinSpark DTS-i engine

·         Amazing Power, yet without sacrificing mileage

·         Nitrox gas-charged suspension

·         Racing inspired Petal disc brake

AMAZING MILEAGE

76 kmpl [as per CMVR norms]

GREAT POWER

·         11.5 Ps Power

·         10.8 Nm Torque