Ad

Thursday 17 April 2014

FIAT India sets up Free Summer Checkup Camps

FIAT India sets up Free Summer Checkup Camps


·         FIAT India launches a Nationwide Summer Checkup Camp from 18th to 20th April 2014
·         Check up camps will take place in 85 cities across the country where 102 workshops of FIAT India will be happy to assist the customers
·         Additional discounts and a host of other services are offered by FIAT

XXXX, 17th April, 2014: FIAT Group Automobiles India Pvt. Ltd (FGAIPL) has undertaken a massive after sales initiative across India. FGAIPL will set up free summer check up camps at its exclusive dealerships across India that will start on 18th April 2014 and end on 20th April covering all the states. This move is in continuation with FIAT’s strategy to reach out to a wide base of FIAT customers located across India and reiterate its commitment to the Indian market.

Speaking about the initiative, Mr. Nagesh Basavanhalli, President and Managing Director, FIAT Chrysler India Operations said, “FIAT India is repeatedly taking efforts to reach out to its current and prospective customers with check up camps. The summer check up camp is an effective way to connect with our existing customer base of over 2 lakh  and reiterate our commitment to them. Through the check up camps, we will replicate FIAT’s global standards in after sales service in India.We have seen a very positive response to the check up camps that were concentrated in the past and have therefore decided to launch summer camps keeping the changing weather in mind across India”.

FIAT exclusive dealership executives will contact existing FIAT customers through text messages and e mails to inform them about the camps. The 3 day summer check up camps are set up at all the exclusive Fiat showrooms in 85 cities of the country.

FIAT will provide an extensive 54 point check up for all FIAT customers, free top wash, free AC disinfectant treatment, 20% discount on labour and 10% discount on car parts related to AC system.

About Fiat Group Automobiles India Private Limited (FGAIPL)
FGAIPL is a fully owned subsidiary of Fiat Chrysler Automobiles. The company was incorporated in Mumbai, India, in March 2012 and will distribute FIAT and Jeep vehicles in the country through an independent dealer network. The company is currently selling the FIAT Linea and Punto models, which are manufactured by the Tata-Fiat joint venture. The company in India will have around 100 employees and plans to target 150 dealers by the end of 2014.

About FIAT Group
Fiat is an international auto group that designs, produces and sells vehicles for the mass market under the Fiat, Lancia, Alfa Romeo, Fiat Professional and Abarth brands, as well as luxury and performance cars under the Ferrari and Maserati brands. The Group has increased its global reach through the integration with Chrysler Group and recently expanded its product portfolio with Jeep and Chrysler brand models that are produced in North America and now also distributed in Europe through the new Lancia-Chrysler and Jeep sales networks. Fiat also operates in the components sector, through Magneti Marelli and Teksid, and in the production systems sector, through Comau.

Fiat Group Automobiles designs, produces and sells automobiles under the Fiat, Alfa Romeo, Lancia and Abarth brands, and light commercial vehicles under the Fiat Professional brand. In Europe, it also distributes Jeep brand vehicles. From January 2012, the activities of Fiat Powertrain – which researches, develops and produces engines (power output from 65 to 235 hp) and transmissions for passenger cars and light commercial vehicles (torque up to 400 Nm) – were transferred to Fiat Group Automobiles.

About Chrysler Group LLC
Chrysler Group LLC, formed in 2009 to establish a global strategic alliance with Fiat S.p.A., produces Chrysler, Jeep, Dodge, Ram, SRT, FIAT and Mopar vehicles and products. With the resources, technology and worldwide distribution network required to compete on a global scale, the alliance builds on Chrysler Group’s culture of innovation, first established by Walter P. Chrysler in 1925, and Fiat’s complementary technology that dates back to its founding in 1899.


Headquartered in Auburn Hills, Mich., Chrysler Group’s product lineup features some of the world's most recognizable vehicles, including the Chrysler 300 and Town & Country, Jeep Grand Cherokee, Dodge Dart, Ram 1500, SRT Viper and Fiat 500. Fiat contributes world-class technology, platforms and powertrains for small- and medium-size cars, allowing Chrysler Group to offer an expanded product line including environmentally friendly vehicles.

No comments:

Post a Comment